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Senior Event Specialist

Job Description

Jamf is looking for an energetic and driven self-starter with a high level of initiative to thrive in a fast-paced and rapidly growing company. As a Senior Event Specialist, you will be responsible for managing the strategic execution of marketing events, supporting the sales organization, serving as a liaison for key stakeholders, and evaluating event performance. The ideal candidate is passionate about events, drives innovation, has a positive can-do attitude, and is a true team player.

Location: Minneapolis, MN
Travel: Less than 10%
Manager: Senior Manager, Demand Generation

Responsibilities

  • Collaborates and works cross-functionally with sales and marketing managers and SMEs to define event strategy in support of company and department goals and to uncover new event opportunities
  • Develops project-specific event strategies, tactics, and execution plans designed to support multiple verticals and personas
  • Oversees marketing event execution across cross-functional teams, including deadlines, owners, and third party vendors
  • Prepares, manages, and adheres to event-specific budgets, forecasts spend, anticipates event needs, and seeks ways to improve efficiency
  • Builds, manages, and reports ROI results of event activity in relation to spend and provides detailed recommendations for improvement
  • Ensures leads are collected and distributed to appropriate sales teams and properly followed up with post-event
  • Produces sales training materials and facilitates internal processes for event efficiency
  • Identifies and outlines creative dependencies needed to support events, meets with SMEs on material creation and fulfillment through third party vendors
  • Researches, negotiates, and administers vendor contracts and ongoing management of vendor relationships
  • Uncovers and reports media opportunities to third party public relations firm
  • Oversees shipment, inventory and storage of tradeshow materials with 3rd party provider
  • Researches event best practices and continually hones best practice skills
  • Serves as a mentor and helps train junior team members on events, including reporting, campaign creation, lead mapping and automation scoring
  • Performs all job responsibilities in alignment with the core values, mission and purpose of the organization
  • Adheres to the highest moral, ethical and legal standards to deliver an environment that promotes respect, innovation and creativity
  • Supports and promotes a positive, inclusive workplace one in which the talents and strengths of our increasingly diverse workforce are welcomed, further developed and manifested in our work

Qualifications

  • 4 year / Bachelor's Degree in Marketing, Business, Communications, English, Journalism or related major (preferred); a combination of relevant experience and education may be considered
  • Certified event planner (preferred)
  • 4 to 8 years of experience in tradeshow management (Required)
  • Experience overseeing events in a high tech, fast-paced B2B industry (Required)
  • Excellent time and project management with exceptional attention to detail (Experience with Basecamp a plus)
  • Experience with a CRM platform (Salesforce preferred)
  • Experience with a marketing automation platform (Marketo preferred)
  • Working knowledge of Apple platform a plus
  • Desire and demonstrated ability to manage multiple projects and stakeholders simultaneously
  • Passionate about events and data-driven results; you genuinely love the field you’re in and want to -continue learning
  • Excellent verbal and written communication skills
  • Self-directed with the ability to take initiative
  • Proven ability to think quickly and strategically to resolve conflicts

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