Why are Macs good for business?
Macs save businesses time, money, and turnover. They increase employee productivity, satisfaction and loyalty. And with the right enterprise management system, they can be far simpler to manage.
1. Macs save businesses money.
Apple devices are higher-priced to start, but cost far less down the line
There is no question that a MacBook costs more upfront than most PCs. So it may come as a surprise to know that studies show that using Mac instead of PC can save an organization $678 per device over the span of three years.
Save even more with devices powered by the M1 chip.
Apple’s M1 chip, according to an extensive study by Forrester, increases savings to $843 per Mac over PC from a lower cost of deployment, less of a need for tech support, and increased employee empowerment and independence.
Managing a PC fleet triples IT costs.
None other than IBM says it is three times more expensive to manage PC than Mac.
Not only is the total cost of ownership (TCO) lower for Mac than PC, but the return on investment (ROI) is higher. When the time comes to refresh, selling your used Macs can increase ROI as Mac tends to hold its value whereas PC does not.
2. Most professionals prefer MacBook over other laptops.
Employee choice and BYOD
When given the choice, no less than 72% of employees choose Macs over PCs. And 74% of those who previously used a PC for work experienced fewer technical problems with their Mac than with their previous PC.
In fact, Mac users at IBM are 17% less likely to leave the company: a stark example of the gap in levels of employee satisfaction and productivity between Mac and PC. And the Forrester study that spoke of increased savings with Mac also found that when enterprise moves to Mac, staff retention rates improve by 20%. That’s quite a boost!
There are many reasons for this: users report that Mac computers are more intuitive to use, cause them fewer technical problems and —especially with the M1 chips (and, doubtless, M2)— are faster and more powerful, making work faster and simpler.
3. Mac devices improve employee performance.
A recent study on Mac at work found that 79% of participants agreed they could not do their jobs as effectively without access to a Mac. 97% believed that Macs improved their productivity and creativity.
It’s not just perception, either. IBM has found that 22% more macOS users exceeded expectations in their performance reviews compared to their Windows-using coworkers.
4. Mac keeps enterprise companies on the cutting edge.
Mac: lighter, faster, more capable.
There is simply no equal to the M1 and M2 series of MacBook and MacBook Air devices for speed, storage and memory in a portable device.
Business leaders might imagine that the power and speed of MacBook is more than they’ll ever need if they don’t crunch large amounts of data or need video editing capabilities on the road.
But are you sure? What about the technology you’ll be needing in the future that you can’t even imagine yet? If you want to be ready to take on what comes next without a costly and time-consuming re-provisioning of devices, you’ll want a device that can handle what is still to come.
You’ll also want a device management protocol that both increases performance and allows for more scalability such as Apple’s proactive more autonomous protocol: Declarative Management.
Find top-notch talent before your competitor does
Worried about a worker shortage? Apple devices have accessibility features no other laptops have, automatically empowering business to hire from a large and sometimes overlooked talent pool: people with disabilities.
Think it will cost a lot to offer voice-activated commands, screens that read text aloud, or devices that work closely with an employee’s hearing aid?
Nope. With Apple, that all comes standard.
5. The right Mac management platform saves time.
At scale in a large enterprise company, the difference between Apple and Windows could not be more clear.
At IBM, seven engineers support 200,000 macOS devices using Jamf Pro. It takes 20 to support the same number of Windows computers.
They also discovered that switching to Mac created:
- A 90% reduction in time spent on ongoing device management
- A 90% reduction in time spent on device provisioning and deployment
- A reduction in support calls by half. IBM reports that PC users make twice the number of support calls as that of Mac users.
In addition, only 5% of Mac users who created tickets end up requiring an in-person visit. PC? 27% of tickets required IT visits.
Mac for business?
Oh, heck yeah. Higher ROI, lower TCO. Fewer techs needing less time to manage more Apple devices than PC. Happier and more productive end-users and multiple, clear business advantages.
Perhaps the question should be instead: Windows for business?
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